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A-Score - Decay Rates

Decay rate refers to whether a member's points will decrease during periods of inactivity. This prevents a member from being extremely active during the first six months of their membership and amassing a huge number of A-Score points, and then becoming totally inactive for the next two years (for example) and still having the A-Score of a more active member. Using the Decay Rate will give you a more accurate picture of a member's current activity within your organization.

Viewing Decay Rates

You can view the decay settings for a Scoring Weight by clicking on the Expand Grandchild Form icon next to a particular Action Type. This will display the decay rate (if it has been set) for that item.

The decay rate shows how much of the total point value will be retained after the designated months of in activity. In the example above, you can see that after 24 months of inactivity for the Blogging Action Type, the member will only retain 75% of their total points earned for blogging. After 48 months of inactivity, their total will be reduced to 25% of the actual number of points earned.

Note: Decay only factors on Action-based Scoring Weights. Scoring Weights based on demographics do not decay; the points are fully active over the time the Customer maintains the qualifying demographic value.

Adding Decay Rates

When you create a Scoring Weight, you can choose one of four default decay rates:

• Fast - points decay 25% every six months until they expire after 24 months.
• Medium - points decay 25% at 18 months, after which they lose 25% more each six months thereafter until they fully expire after 36 months.
• Slow - points decay 25% at 24 months, after which they lose 25% more each 12 months thereafter until they fully expire after 5 years.
• None - points never decay.

Upon saving the Scoring Weight, that Weight will now decay according to the decay rate you selected. If desired, you may choose to tweak the decay settings as described in Adding Custom Decay Rates.

If you wish to alter your default decay rates, complete the following steps to edit or delete existing decay rates, or add new ones. Note that altering these defaults will not affect any Scoring Weights that already exist. Only new Weights will be affected.

To add a Decay Rate, use the following steps:

1. Click the Module Menu tab to expand the list of netFORUM modules available.
2. Click the CRM link to launch the CRM module.
3. Click the Customer Setup link on the Overview page to launch the Customer Setup Profile.
4. Click the More tab to view the child form choices available to you.
5. Click the Scoring option to display the scoring child forms.
6. Expand the scoring decay defaults child form.
7. Click the Add icon. This will open the Add - Scoring Decay pop-up window.
8. Select the appropriate code from the decay code drop-down menu.
9. Enter the percentage of the original score to apply when the decay timeframe passes in the percentage of score to retain field.
10. Enter the number of months required for this decay value to be applied in the months field.
11. Click the Save button.

    The Customer Setup Profile will refresh and display the new scoring decay in the scoring decay defaults child form.

Editing Decay Rates

To edit existing Decay Rates, complete the following steps:

1. Follow steps 1 - 6 from the Adding Decay Rates section of this page.
2. Click the Edit icon next to the decay rate you wish to edit. This will open the Edit - Scoring Decay pop-up window.
3. Make the desired changes to the scoring decay rate.
4. Click the Save button.

   The scoring decay defaults child form will update showing the new decay rate.

Deleting Decay Rates

To delete an existing decay rate, complete the following steps:

1. Follow steps 1 - 6 from the Adding Decay Rates section of this page.
2. Click the Delete icon next to the decay rate you wish to delete.
3. Click the OK button on the deletion confirmation pop-up window that appears.

   The scoring decay defaults child form will update and the decay rate you deleted will no longer appear.

Adding Custom Decay Rates

You can also add a custom decay rate to a Scoring Weight.

To add a custom decay rate, complete the following steps:

1. From the Scoring Weight profile page, click the button from the decay rates child form. This will open the Add - Scoring Weight Decay Rate pop-up window.
2. Enter the number of months you wish to pass before the custom decay rate applies to the Action Type.
3. You can decide to decay the points by a percentage or apply a decayed weight (score) after the assigned amount of time passes.
   • Enter the percentage of the total points earned for this Action Type to be retained after the specified time passes in the retain percentage field.
   • Enter the modified/decayed weight (score) to be applied to the Action Type after the specified time has passed in the weight field.
4. Click the Save button.

   The decay rate for the Action Type will be modified on the scoring weight child form to display the custom decay rate you just created.

Decay Codes

netFORUM contains four decay codes: Fast, Medium, Slow, None. These values are defined in the column definition for co_ascore_decay.dsa_code. If necessary, a client may alter the column definition to include more values than the four that are included in baseline.